Hotel Benchmark Blog
Using data from source to keep you up to date on latest marketplace insight, industry news and analytics best practices.
2021
Feb
Real time reporting and other exciting news
Hotel Benchmark sets the standard for direct channel benchmarking with new added features to empower your marketing strategies.
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2021
Feb
Spotlight on Dubai
We kick off the first of our city spotlights in Dubai where positive signs of recovery across digital and website…
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2021
Jan
Google Tag Manager - Getting Started
Digital marketers can’t do their jobs without tags – the more tags, the more hotel data. Managing the precarious balance…
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2021
Jan
Use this January to clean up Google Analytics
January is a month of New Year resolutions. But since only 8% of people achieve their new goals, why not…
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2021
Jan
Pandemic accelerates shift to mobile
Harnessing data from over 500+ hotels we are able to understand more about how consumer behaviour has adapted since the…
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2020
Dec
Why website speed matters in 2021
Beyond the direct effect your website's speed has on your Google rankings, websites with longer load times tend to have…
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